The picture in this post is an infographic built by Pedro Cruz. The circles represent portuguese companies. The bigger the circle, the more politicians … Read more
This blog was a bit stuck in the dark ages of blogging and was in need of a redesign, in all definitions of the word: a new look and a new reading … Read more
I really don’t want to lose or forget about this article. Alastair Campbell shows an amazing clarity on what Communication is about in a corporate setting … Read more
Digital Strategy 101 from Bud Caddell Budd Caddell has an interesting presentation on Digital Strategy 101 that you can see above. If you are looking to … Read more
When you work in Management or Communication you hear people talk about strategy all the time. They talk about the need for a solid business strategy, a … Read more
Whenever there is a trip in the horizon to a city new to me, I make the bold statement that it “will never be the same again”. It’s more … Read more
Remember the post where I showed this image? It sparked a few interesting comments. I have wondered about it since then, going back to stuff I wrote years … Read more
Richard Bailey posted a very pertinent question on PR Studies, how can we prove the value of PR? The conversation drifted a bit towards what is in fact PR, … Read more
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