Blog
Not everything fits neatly into categories and stories, into little boxes in our mind. That’s what the blog section is for.
![Week 12](https://brunoamaral.eu/post/2024/reality-check-on-ais-promises-and-pitfalls/images/thor-alvis-Gc-sbPFGmYc-unsplash_hu5438825b9b6d1014226d20d231e650c2_194438_402x269_fill_q75_lanczos_smart1.jpg)
This week I felt more inclined towards a pessimistic view of #AI, so this will feel a bit like a rant. And it is, to a point, but most importantly …
![Week 11](https://brunoamaral.eu/post/2024/is-ai-going-the-way-of-the-blockchain/images/markus-spiske-8ZRMc8krNrw-unsplash_hu73a59012e9958da0cb18903de78b8245_662642_402x269_fill_q75_lanczos_smart1.jpg)
First, a note for Portuguese readers. Portugal incorporated EN 301 549 that stipulates all public sector and NGO websites must fulfil the web standards for …
![From Reputation Management to automating everyday tasks](https://brunoamaral.eu/post/2024/week-10-from-reputation-management-to-automating-everyday-tasks/images/timo-muller-fnXWXxw_3YU-unsplash_hu792ff5199e73ea974df1f549c343dc94_420875_402x269_fill_q75_lanczos_smart1.jpg)
Last week was one of those times when I had to ask myself, where did the time go? It was mostly work for the #Lisbon Collective and classes. We’re …
![Some examples of how I save time by cutting out repetitive tasks](https://brunoamaral.eu/post/automating-your-worklife/images/robots-for-automation_hu3554bf6e0f22688d59c866f60d5862fd_430876_402x269_fill_q75_h2_lanczos_smart1_2.webp)
This started as a simple audit of the automations I have set up over the years, and that I still use. It got to the point where I felt like sharing in …
![AI, Hope, and the Content Robber Barons](https://brunoamaral.eu/post/2024/week-09/genai-midori-notebook_hu45969d1e568d98d2496c7e28f4ad23a6_347996_402x269_fill_q75_h2_lanczos_smart1_2.webp)
Multiple Sclerosis research by Gregory AI My last post is a very personal view of what Gregory-MS means to me. I wrote it after publishing the activities …
![The enshittification of social media and our role as communication consultants](https://brunoamaral.eu/post/the-web-we-weave/images/my-life-through-a-lens-bq31L0jQAjU-unsplash_hu02dcaaa2c0f71db49fb25e5c5aa8920e_704506_402x269_fill_q75_lanczos_smart1.jpg)
If you follow me, chances are you work in some sort of communication discipline and are more aware of what social media does to us. Studies abound about …
![Gregory AI — Artificial Intelligence for Medical Research](https://brunoamaral.eu/post/what-is-the-impact-of-hope/images/gregory-ms-standing_hu55700df0c8bc98c1c9dc08ac21e87f31_495202_402x269_fill_lanczos_smart1_3.png)
In 2019 I was diagnosed with Multiple Sclerosis (MS). It’s a condition where your immune system targets your central nervous system. Your brain, …
![back to school](https://brunoamaral.eu/post/week-08/images/simon-harmer-J_Nm6LKLQw0-unsplash_hudfcef5a35a2341e4cfd7f2c490c4baf8_1573807_402x269_fill_q75_lanczos_smart1.jpg)
New tips for newcomers There was a surge of new sign-ups this week, so here’s a recap of what to expect. These emails are a review of last week and …
![Social Fracture, Digital Ownership, and Note Making](https://brunoamaral.eu/post/week-7/images/tasha-kostyuk-JRJDt6qDgR0-unsplash_hua3a8b5a5c92f6b2e6219f66fb050d3ae_1796058_402x269_fill_q75_lanczos_smart1.jpg)
This week’s big thing was OpenAI announcing Sora, and Google’s Gemini. Philippe Borremans’ review of Sora and Gemini is quite complete …
![Note Taking for Public Relations](https://brunoamaral.eu/post/using-obsidian-for-stakeholder-mapping/images/abstract-network_hua81f75ce7d310ad0540818b76f6a01c5_397586_402x269_fill_q75_h2_lanczos_smart1_2.webp)
Public Relations is about managing Relationships more than just communication. Obsidian is an app for note taking with flexibility to build your own …