Bruno Amaral

680 posts

I am a Digital Strategist, divided between tech and creativity, working for the Lisbon Collective and teaching Public Relations at the School of Communication and Media Studies and in the Masters Course of Communication and Digital Strategy at the Lisbon University

weekly notes The Fediverse, Prompt Hypes, and AI Assistants

This week turned out to be a long one. Here’s a quick overview. With Bluesky, the social media echo chamber is back in vogue - Discussion about the …

Bruno Amaral
Bruno Amaral
29 September, 2024
Are we getting swiped away?
Sex, Lies, and Social Media

“Where’s the sex?” This is the question me and my friends would fire away each time a new social network came along during the Web 2.0 era. Back then, …

Bruno Amaral
Bruno Amaral
28 September, 2024
Great photographer, amazing geek, all around good guy
Sérgio Bernardino

Bruno Amaral
Bruno Amaral
15 September, 2024
weekly notes Break ups, new AI models, and other things I loved this week

Bruno Amaral
Bruno Amaral
15 September, 2024
Dear Spotify, we’re breaking up

I came to the realisation that I don’t love you at all. Our relationship started well. Can we even call it a relationship, wasn’t it a mere business …

Bruno Amaral
Bruno Amaral
14 September, 2024
weekly notes The Fediverse, AI in PR, and Modern Controversies

There seems to have been a change on the web with the demise of Twitter. Blogs turned into newsletters. WordPress lost ground to Substack, Beehiiv and …

Bruno Amaral
Bruno Amaral
7 September, 2024
Week 24
weekly notes The Short Story of AI

This last week was … sort of odd on a personal level. Got some more work done on Gregory AI, making the system able to monitor different research …

Bruno Amaral
Bruno Amaral
16 June, 2024
Week 21
weekly notes Is delulu the solulu? And where's my AI Assistant?

I was losing my grip on a lot of things the previous week. People and other responsibilities were pulling me in, rightfully so, and I hit the brakes. After …

Bruno Amaral
Bruno Amaral
26 May, 2024
Week 19
weekly notes Lisbon Collective, The value of the open-source community, and what companies don't want you to know

@Lisbon Collective - WordPress Consultancy and Hosting Sometimes people come to us to “rescue” a website from technical debt, slow performance, …

Bruno Amaral
Bruno Amaral
12 May, 2024
Week 18
weekly notes Values and decision making, Consulting in the age of AI, and how to learn to code

What matters is not just what we say, it’s also how we do things This should go without saying but it was meaningful to me this week. Alongside the …

Bruno Amaral
Bruno Amaral
5 May, 2024