2 min read

https://twitter.com/boonerang/status/999597304507195392

Conceptual and cultural fluency

It’s not about us being better practitioners. It’s a 180º Pivot to understand the business.

I don’t understand them well enough to communicate the value of the work. We can use the same skills we already use to understand the business-people’s needs better.

Better tools to work with business

The priority grid

What keeps managers up at night?

  • Money
  • Hiring and developing people
  • Setting and Tracking goals
  • Delivering value to customer, shareholders and employees
  • Reputation
  • Managing Risk

https://twitter.com/berkun/status/999598642607599616

The Pyramid

Lead, Manage, Execute: Understanding levels of abstraction and zoom levels in an Organisation

Scale and impact of the decisions is different in each level. Bigger on the top, and the more important the decision, the less the person making it knows about it.

https://twitter.com/TychoTa/status/999600139617689600

That is because different levels of the organisation use a different language.

People, Projects and Money

Customers < Segments < Markets

Employee < Role < Team < Division

IMG_2418

The hypothesis funnel

When we have the opportunity to connect with business, we need a way to translate that connection.

Problem or opportunity framing

Current solutions

Business Sources

Customer Experience Hypothesis

IMG_2419

https://twitter.com/d8a_driven/status/999602493779783680

Empathic Advocacy

Hypothesis Driven design improves our credibility

UX Lx 2018

User Experience Lisbon

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The Dance of the Possible

https://twitter.com/berkun http://scottberkun.com/about/ https://www.slideshare.net/secret/GWLIasmD09Vg6N 1884 The cutting edge field was construction. … Read more

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Design and the Importance of Imaginaries

https://twitter.com/danlockton http://danlockton.com/ Imaginaries Lab uses design methods to understand how people understand concepts and ideas, and use … Read more

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IA Lenses: A New Tool for Designing Digital Structures

https://twitter.com/brownorama http://eightshapes.com/dan-brown.html https://medium.com/eightshapes-llc/information-architecture-lenses-8a3929a106dd … Read more

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Ux in Service

https://twitter.com/cydharrell We are not used to thinking about UX / Design with a government institution. @cydharrell sharing an experience about civic … Read more

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Shaping Behavior by Design

https://twitter.com/ChrisRisdon https://about.me/chrisrisdon Time and friction get in the way in our intent to buy or donate. There is a difference … Read more

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The Values Are the Experience

https://twitter.com/kimgoodwin How do I get my organisation to value design? This question puts the focus on design and kind of leaves out the other … Read more

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Speaking Ceo: Business Fluency for Designers

https://twitter.com/jessmcmullin http://www.situ.org/ From @jessmcmullin “This talk is about the things I wish I’d told myself 15 years ago.” (Crosses … Read more

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From Ux Strategy to Digital Transformation

https://twitter.com/JaimeRLevy http://userexperiencestrategy.com/ “Working on my first discovery phase, with contact with the stakeholders, there … Read more

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Augmented Reality – Wait, What? (Or, Pokémon Gone)

https://twitter.com/boonerang http://www.boonsheridan.com/ There is a lot of disclaimers in talks about augmented reality. Things change fast. … Read more

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Confusion, Stupidity and Shame

https://twitter.com/rmbanfield https://www.freshtilledsoil.com/ Nice talk by @RMBanfield at #uxlx about "growth minset". Failure doesn't … Read more

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