marketing

Communication

Define Strategy

Human nature insists on a definition for every concept. The field of strategic management cannot afford to rely on a single definition of strategy, indeed … Read more

Business

Storytelling in Advertising

Advertising is funny. Like all marketing, it is a reflection of the society where it is created. And it changes together with technology the shift in … Read more

Business

Maersk Social Media Case Study

This is a small note for myself, about Maersk's work on social media and how they managed to turn something as plain as shipping containers into an amazing … Read more

Geek

Web

If You Build It We Will Hack It

First, an important note. The cinemagraph you see in this page comes from Ross at Second Crop Creative. He has some amazing work in his portfolio that you …