This is going to be a shorter newsletter than usual.

“Life is what happens when you’re busy making plans” was a very true statement last week. I had the opportunity to join a round table at Druid 23 on how to use twitter in junction with academic work. What to post, when, does it impact the peer review?

Yotam Sofer is doing some interesting research in this area, in a way that can easily broaden to other fields.

In the middle of it all I got to see a presentation by Eric Von Hippel on user led innovation. It was a good way to refocus what the GregoryAI) team is trying to do for Multiple Sclerosis research.

My notes wouldn’t add much in terms of legibility, but the video below will.

And although I don’t have much on the topic of AI tools, I am going to share something high on my reading list, the Problem Framing Canvas, by the Griffith Centre for Systems Innovation.

I’m a firm believer that communication strategy is problem solving, and a big part of that is knowning how to define the problem and its conditionants.

More control over ChatGPT

No fancy tools this time, but I am looking into using the OpenAI Playground to develop some quick time savers. In short, the page gives you more control over the processing that goes on. As the world turns I think we will be seeing more and more agents and will be able to teach and fine tune their responses to our actual needs.

Think of these agents as a digital Golem, with the same duality of good and evil that the creators wish to instil.


avatar Bruno Amaral
Bruno Amaral

I am a Digital Strategist, divided between tech and creativity, working for the Lisbon Collective and teaching Public Relations at the …