In a few hours I will be travelling to Venice, so I can then reach Bled in Slovenia by train.

The occasion, Bledcom 2009 where I am presenting a paper with Professor David Phillips. We will be talking about A proof of concept for automated discourse analysis in support of identification of relationship building online.

What this means is that due to the way we now communicate it is possible to identify relationships and networks of relationships. Thus placing Public Relations in a new light.

But more on that later, I will try to post on the blog and on twitter as much as possible using #bledcom as a tag.

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Bruno Amaral

I am a Digital Strategist, divided between tech and creativity, working for the Lisbon Collective and teaching in the Masters Course of …


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