Communication Three steps to demystify a crisis

I have a feeling that in Portugal there is a very strange way to look at what is “a crisis”. So, this article is by no means innocent it is meant to set a …

Bruno Amaral
Bruno Amaral
Posted on 28 January, 2013
Communication How to prove the value of PR in a time of crisis

Richard Bailey posted a very pertinent question on PR Studies, how can we prove the value of PR? The conversation drifted a bit towards what is in fact PR, …

Bruno Amaral
Bruno Amaral
Posted on 12 October, 2010
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