We all contain multitudes. People are much more than their Social Media, and those platforms don't give us much room to build on.
This is my playground and scrapbook where I share what I know, what I do, and what I am thinking about.
Inside these pages there are blog posts, in-depth articles, projects, and even games. Each of them, a different piece of me.
Teaching first year students at the School of Communication and Media StudiesESCS
Teaching a Digital Strategy post-graduate course at University of Lisbon, ISCSPRead more
Consulting work in Corporate Communication, and User ExperienceGet in touch
This is the second part of an Artificial Intelligence (AI) Series. The first part focused on what is AI and what kind of technologies and techniques are used to build one.
What problem are we solving with artificial intelligence? We don’t build these robots just because they are interesting and fun. AI is being used for a number of reasons, from medical diagnosis to summarising large amounts of text.
ChatGPT is a game changer because it is so generic.
Dive into a story or project
Human nature insists on a definition for every concept. The field of strategic management cannot afford to rely on a single definition of strategy, indeed the word has long been used implicitly in different ways even if it has traditionally been defined formerly in only one.
Henry Mintzberg em ‘The Strategy Concept I: Five Ps for Strategy’. 1987 This article became long due to the need not to skip steps and avoid the shortcuts of those who already work in Digital Communication for more than a decade.
This article was originaly published on Medium back in 2015. I am posting it here as well since the content still holds true after more than 2 years.
I follow the startup scene in Lisbon from a safe distance. It’s good to be close enough to understand what is going on, and it’s important not to focus too much and lose perspective. The same applies to a number of startups abroad.
Everyone has a right to write and discuss anything they wish, within the boundaries of human rights.
Publishing platforms, like Medium, work to organize content and suggest it to us. They want to show us something we like so we spend more time using the site. This is also true for Facebook, Instagram, LinkedIn, and others.
The problem is that the recommendation algorithm does not take into account a person’s authority on the subject.
Not everything fits neatly into categories and stories, into little boxes in our mind. That’s what the blog section is for.
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