Internet

Web

The Excess of Information

If we publish a document on the Web, it is immediately at the reach of millions of people with Internet access. The document can be an HTML page, a … Read more

Bruno Amaral

web

Intro – The Internet

It is wrong to think about the Internet as a platform or a mass media channel. What began as a project from the Advanced Research Projects Agency (ARPA) … Read more

Bruno Amaral

Communication

Business

What the web is made of (and what that means for PR Strategy)

If we would ask David Phillips or Philip Young what the web is made of, they would tell us about Platforms, Channels and Context. When we talk about the … Read more

Bruno Amaral

Communication

Grunig on the Digitalisation of Public Relations

Philip Young’s blog, Mediations, is one that I follow for quite some time now. Yesterday, it mentioned an article on PRism by Jim Grunig titled Paradigms … Read more

Bruno Amaral