Communication Why Communication Professionals must help build a Brand Experience

Pedro shared a video about why “Experience is the New Product”, his presentation at NEXT Berlin. You should watch it or at least read the slides. His point …

Bruno Amaral
Bruno Amaral
Posted on 13 March, 2013
Communication If Experience is the new Product, where is Communication?

At the NEXT Service Design Conference in Berlin, Pedro Custódio made a very strong case on why Experience is the new product. He’s going to share the …

Bruno Amaral
Bruno Amaral
Posted on 11 October, 2012
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