Business The True Measure of a Startup

This article was originaly published on Medium back in 2015. I am posting it here as well since the content still holds true after more than 2 years. I …

Bruno Amaral
Bruno Amaral
Posted on 24 April, 2018
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Business Every consultant should build a company

It doesn’t matter how well you know your trade, if you are a marketing, public relations or IT consultant, or any other for that matter, you should build a …

Bruno Amaral
Bruno Amaral
Posted on 5 January, 2014
Geek A New Perspective

This blog was a bit stuck in the dark ages of blogging and was in need of a redesign, in all definitions of the word: a new look and a new reading …

Bruno Amaral
Bruno Amaral
Posted on 23 September, 2013
Business Three Perspectives on Strategy

When you work in Management or Communication you hear people talk about strategy all the time. They talk about the need for a solid business strategy, a …

Bruno Amaral
Bruno Amaral
Posted on 9 May, 2013
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