Blog
Not everything fits neatly into categories and stories, into little boxes in our mind. That’s what the blog section is for.
As some of you are aware, part of this blog is dedicated to the issue of Public Relations and Values Systems. If you search for it, or look at the Values …
“In less than five years, a movement has taken hold that is having a profound effect on public relations. Called Web 2.0 by Tim O’Reilly, of …
The last few posts make up an introduction to online communication. In very broad strokes they attempt to give you an idea on how I think about the …
The Internet is not just content, it is also populated by a myriad of ways to communicate. Communication on the Internet is no longer the exchange of …
To solve the puzzle presented by the excess of information we adopted a series of mechanisms to gather and organize online content. Search Engines were one …
If we publish a document on the Web, it is immediately at the reach of millions of people with Internet access. The document can be an HTML page, a …
It is wrong to think about the Internet as a platform or a mass media channel. What began as a project from the Advanced Research Projects Agency (ARPA) …
Over the next few weeks I will be publishing a small series of articles, most of which are the translation to english of previous writings. The point of …
Over the next few weeks I will be publishing a small series of articles, most of which are the translation to english of previous writings. The point of …
Last week I wrote a rant on how Public Relations is seen in Portugal. To sum everything up, We are seen as party-goers, guest relations or hosts at night …
