Geek 10 ways to design The PR agency of the future

10 ways to design The PR agency of The future

Bruno Amaral
Bruno Amaral
14 May, 2013
Business Three Perspectives on Strategy

When you work in Management or Communication you hear people talk about strategy all the time. They talk about the need for a solid business strategy, a …

Bruno Amaral
Bruno Amaral
9 May, 2013
Geek What is strategy?

I have been doing a lot of reading in search for a good definition of strategy as it applies to communication. So far, most of what I found focuses on …

Bruno Amaral
Bruno Amaral
29 April, 2013
Geek London will never be the same again

Whenever there is a trip in the horizon to a city new to me, I make the bold statement that it “will never be the same again”. It’s more …

Bruno Amaral
Bruno Amaral
28 April, 2013
Geek 9 Links – Edition 1

Facebook bugs me because of its walled garden and the way that people focus on it forgetting that there is a whole Web out there. So I created a storify …

Bruno Amaral
Bruno Amaral
27 April, 2013
Geek Why I don’t blog as much as I did

<img class=“alignright size-full wp-image-1111” alt=“Screen Shot 2013-04-14 at 20.50.34” …

Bruno Amaral
Bruno Amaral
19 April, 2013
Communication What I learned about Social Media with Aerosmith and Run DMC

If this song doesn’t sound familiar, please do share in the comments how you have been living under a rock since the 70’s or how much you love …

Bruno Amaral
Bruno Amaral
9 April, 2013
Communication How and when do you read longer articles?

This is a real question, not just a teaser title. Think about it for a while, now that RSS is not the only way to pull your favorite content to a single …

Bruno Amaral
Bruno Amaral
26 March, 2013
Geek All politicians should be fired

Speaking from a country that is being torn apart by the failure of an international financial system, I could not be more serious. The social democratic …

Bruno Amaral
Bruno Amaral
19 March, 2013
Communication Why Communication Professionals must help build a Brand Experience

Pedro shared a video about why “Experience is the New Product”, his presentation at NEXT Berlin. You should watch it or at least read the slides. His point …

Bruno Amaral
Bruno Amaral
13 March, 2013