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Communication

For your company, a true conversation is gold

This post began someplace else, at the “Coffee Blog”, a place on tumblr for ramblings and photos. I wrote about how some words are parallel, not quite … Read more

Bruno Amaral Bruno Amaral

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Communication

Online Newsrooms, open or closed?

The other day someone asked me about whether an online newsroom could track the logins and visit patterns of journalists. Quick answer is yes. The bigger … Read more

Bruno Amaral Bruno Amaral

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Communication

Crash course in Values

This is what kept me busy the last week, a quick intro to values systems applied to Public Relations. The first slides quotes a report by the Arthur W. … Read more

Bruno Amaral Bruno Amaral

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Communication

Facebook – Global Pages for Brands and Censorship

<img class="alignnone size-full wp-image-854” title="pages global brands 3” src=pages-global-brands-3.jpeg” alt="pages … Read more

Bruno Amaral Bruno Amaral

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Communication

Communication and Relationship Management

Remember the post where I showed this image? It sparked a few interesting comments. I have wondered about it since then, going back to stuff I wrote years … Read more

Bruno Amaral Bruno Amaral

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Communication

Upload Lisboa in a nutshell

<img class="alignnone size-full wp-image-828” title="Upload Lisboa” src=Screen-Shot-2012-10-14-at-13.40.12-.png” … Read more

Bruno Amaral Bruno Amaral

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Communication

If Experience is the new Product, where is Communication?

At the NEXT Service Design Conference in Berlin, Pedro Custódio made a very strong case on why Experience is the new product. He’s going to share the … Read more

Bruno Amaral Bruno Amaral

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Communication

Back to teaching PR and Social Media

<img class="alignnone size-full wp-image-682” title=”@ ESCS - Escola Superior de Comunicação Social” … Read more

Bruno Amaral Bruno Amaral

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Communication

On filters, Facebook and the lack of critical thinking

Foto por Ricardo Bernardo

“When we change the way we communicate we change society.” — Clay Shirky

I have always liked this quote and saw …

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Bruno Amaral Bruno Amaral

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