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Communication
Web

Opening doors towards a Connected government

The inspiration for this article comes from two sources. One is Clay Shirky’s Ted Talk on how the Internet will one day transform government. The … Read more

Bruno Amaral Bruno Amaral

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Communication

What I learned about Social Media with Aerosmith and Run DMC

If this song doesn’t sound familiar, please do share in the comments how you have been living under a rock since the 70’s or how much you love … Read more

Bruno Amaral Bruno Amaral

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Communication

How and when do you read longer articles?

This is a real question, not just a teaser title. Think about it for a while, now that RSS is not the only way to pull your favorite content to a single … Read more

Bruno Amaral Bruno Amaral

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Communication

Why Communication Professionals must help build a Brand Experience

Pedro shared a video about why “Experience is the New Product”, his presentation at NEXT Berlin. You should watch it or at least read the … Read more

Bruno Amaral Bruno Amaral

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Communication

Remember Bartleby

A desk clerk spends his days in careful diligence of his work until one day he states to his boss “I’d rather not”. This is the summary … Read more

Bruno Amaral Bruno Amaral

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Communication

Three steps to demystify a crisis

I have a feeling that in Portugal there is a very strange way to look at what is “a crisis”. So, this article is by no means innocent it is … Read more

Bruno Amaral Bruno Amaral

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Communication

Full dissertation : Online Publics and Value Systems

As promised on my last post, you can now find here my full dissertation on online Publics and Value Systems. There is also an executive summary and … Read more

Bruno Amaral Bruno Amaral

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Communication
Geek

RSS, Academics, Knowledge, and Aaron Swartz

I finished my MA in Public Relations about three years ago and ever since I have looked for ways of making my dissertation available, while at the same … Read more

Bruno Amaral Bruno Amaral

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Communication
Geek

The simple thing that bugs me about the Instagram ToS

After the whole mess of unclear Terms of Service, Instagram replies. The whole thing could have been avoided if they had already shed light about what … Read more

Bruno Amaral Bruno Amaral

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