I am a Digital Strategist, divided between tech and creativity, working for the Lisbon Collective and teaching in the Masters Course of Communication and Digital Strategy at the Lisbon University, and first year Public Relations at the School of Communication and Media Studies.
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2010 was the year I had the chance to become part of the Euroblog Study together with Philip Young and Derek Hodge. Simply put, it is an effort to …
Last week Lisbon and specifically the School of Communication and Media Studies, was the stage for the EUPRERA/Euroblog Spring Symposium. I had the …
Carla, a very good friend, was kind enough to point me towards the new Facebook Data article “What’s on your mind“. The study and its findings come with no …
I have been meaning to write this post for a while now. But as all landmarks it needed undivided attention. A week as passed since I had the great pleasure …
A proof of concept for automated discourse analysis in support of identification of relationship building in blogs. The first steps of a methodology to …
Richard Bailey posted a very pertinent question on PR Studies, how can we prove the value of PR? The conversation drifted a bit towards what is in fact PR, …
As some of you are aware, part of this blog is dedicated to the issue of Public Relations and Values Systems. If you search for it, or look at the Values …
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